ADV – Making Future Magic: iPad light painting


This film explores playful uses for the increasingly ubiquitous ‘glowing rectangles’ that inhabit the world.
We use photographic and animation techniques that were developed to draw moving 3-dimensional typography and objects with an iPad. In dark environments, we play movies on the surface of the iPad that extrude 3-d light forms as they move through the exposure. Multiple exposures with slightly different movies make up the stop-frame animation.
We’ve collected some of the best images from the project and made a book of them you can buy: bit.ly/​mfmbook
Read more at the Dentsu London blog:
dentsulondon.com/​blog/​2010/​09/​14/​light-painting/​
and at the BERG blog:
berglondon.com/​blog/​2010/​09/​14/​magic-ipad-light-painting/​

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